Master of Management (Advertising and Brand Management)
Degree Level Postgraduate
You're viewing degree information for International students
You're considered an International student if you are:
- NOT an Australian or New Zealand citizen
- NOT an Australian Permanent Resident (including Humanitarian Visa holders)
Start date
February
August
Campus
City West
Duration
1.5 year(s) full-time
Mode
On-campus
Program Code
DMMX
Fees
AUD$ 35,900 per annum (per 1.0 EFTSL) for students enrolled in 2020
English Language Requirements
- IELTS total [6.5]
- IELTS reading [6.0]
- IELTS writing [6.0]
International Admission by Country
See full entry requirements
CRICOS Code
098292F
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Entry requirements
Applicants are required to have one of the following:
- A completed bachelor degree in a business discipline* from a recognised higher education institution or equivalent; or
- A completed graduate certificate in a business discipline* from a recognised higher education institution.
English language entry requirements
International students who speak English as a foreign language must have obtained one of the following standards within the last two years prior to admission. Possession of one or more of these qualifications, in addition to the academic entry requirements, does not, in itself, guarantee a place at the University of South Australia. Applications are considered on an individual basis and selection is competitive. Where previous study/work experience was conducted in English, the application must be accompanied by certified documentation from the educational institution/employer certifying that the language of instruction/employment was English.English language testPlease access the following link for a comprehensive list of English language tests accepted by UniSA and other important information in relation to meeting the University’s language requirements: English Language Equivalence Table (PDF)- IELTS total [6.5]
- IELTS reading [6.0]
- IELTS writing [6.0]
Students currently enrolled in the Master of Management in SP5 2020 should complete the course INFS 5117 Business Analytics and the Data driven Organisation instead of INFS 5130 Fundamentals of Data Analytics for Business.
Aim
The Master of Management (Advertising and Brand Management) qualifies individuals for professional practice as managers in international businesses.
It equips students with the advanced knowledge and skills required to develop smart and robust solutions to the complex digital media issues that they are likely to encounter in professional practice, to design ambitious and successful marketing strategies, and to pursue high level careers. This program develops advanced knowledge and both conceptual and applied skills in contemporary media, promotion and marketing practice within a business framework.
Qualities developed by the degree are drawn from contemporary international business practice and include strategic thinking, business management, management research, the ability to think critically, and the ability to work with a high level of autonomy and accountability.
It equips students with the advanced knowledge and skills required to develop smart and robust solutions to the complex digital media issues that they are likely to encounter in professional practice, to design ambitious and successful marketing strategies, and to pursue high level careers. This program develops advanced knowledge and both conceptual and applied skills in contemporary media, promotion and marketing practice within a business framework.
Qualities developed by the degree are drawn from contemporary international business practice and include strategic thinking, business management, management research, the ability to think critically, and the ability to work with a high level of autonomy and accountability.
Content & Structure
To qualify for the award students must complete 54 units, made up of four Advertising and Brand Management specialisation courses, four program core courses, two Advertising and Brand Management specialisation electives and two UniSA Business electives to make a total of twelve courses. The program is also available for part time study.
Program Director
Primary director
