Midyear entry, applications closing soon Apply now

Start Date

3 year(s) full-time


Program Code

434191 (Internal)

Study as
Full-time or part-time


Assumed Knowledge

Entry Scores
2024 Guaranteed Entry
Year 12 (ATAR-based): 68.00
Year 12 (Grades-based): B,B,B
View Guaranteed Entry Info
2023 Cut-Offs
Year 12 (ATAR-based):
- Internal: 68.00
View full entry requirements

Degree overview

  • Build an exciting career in managing sport organisations, coordinating major sport events and initiatives, and helping to deliver the benefits of sport and recreation to local communities. 
  • Study a curriculum informed by above world-class research in Sport and Recreation Management1. Our lecturers are some of the world’s leading sport management researchers. 
  • Hear from guest lecturers who work in the sport and recreation industry and be taught by lecturers with extensive real-world experience.
  • Gain real-world experience as part of your studies through industry site visits, internships, study tours, student exchanges or mentorship opportunities. 
  • Develop career-ready skills employers are looking for once you graduate with key enterprise skills embedded within this program, these transferrable skills can take your career in many different directions across a range of industries.  
  • Learn to implement sporting programs and initiatives, manage financial and physical resources, and apply critical problem-solving skills. 
  • Build the confidence to lead, motivate and manage others, communicate effectively and think strategically. 
  • Add a second qualification to your studies with a business combined degree, and explore how you can expand your expertise in two fields. 
  • Study at a university recognised globally in Business. UniSA Business is in the top one per cent worldwide and has been awarded an overall five stars for excellence2
  • Study at a university ranked Top 20 in Australia for Business and Management3
  • UniSA Business is accredited by both AACSB International and EFMD (EQUIS) – the world’s leading accreditation bodies.

12018 Excellence in Research for Australia (ERA). 2UniSA Business is one of just 13 institutions in Australia and approximately 200 globally (from over 25,000 universities) to be EQUIS accredited. EFMD, March 2024. 2023 QS Stars Business School Ratings. 32024 QS Subject Rankings. 


Build an exciting career in managing and coordinating major sport events and initiatives, and helping to deliver the benefits of sport and recreation to local communities. Little_Athletics-20 copy - Copy.jpg

In this nationally and internationally respected degree you will learn to implement programs and initiatives, manage financial and physical resources, and problem-solve. While learning about the latest research in the sport management field, your studies will also have a very practical focus. You will learn through industry site visits, hear from guest lecturers and learn from a highly experienced teaching team of globally recognised sport management researchers with extensive industry knowledge. 
Within this degree, there are a range of opportunities available to enrich your study experiences . You can choose to incorporate real-world international experience into your studies with a student exchange or study tour. You can also gain practical experience through an internship or experiential elective; participate in a business simulation project and work with a business career mentor. 

What you'll learn

P7240096-2_1.jpgThis degree incorporates core courses in business which industry consider fundamental when embarking on a sport and recreation management career. These core courses will give you a solid grasp of business fundamentals such as economics and accounting, entrepreneurship and business intelligence.

You can gain valuable insight and career skills while you study specialist areas such as:

  • Sports law and governance
  • Business development in sport
  • Sport practicum
  • Leadership in recreation and sport
  • Recreation planning

Tertiary Transfer

If you have a Pass average or above from another eligible degree, you may be eligible to use this as entry into this program. Learn more.

Recognised Prior Learning (RPL)

If you have undertaken related Higher Education, TAFE, VET, Professional body or work experience, you may be eligible to receive recognised prior learning (RPL) and reduce the duration of the degree. Learn more.

You can gain an extra qualification and broaden your career prospects by completing a Diploma in Languages.

Degree structure

Course name Area and cat no. Units Reference  
First Semester (Study Period 1, 2 or 3)
Accounting for Business ACCT 1008 4.5 Note(s): 2,3
Quantitative Methods for Business MATH 1053 4.5 Note(s): 2,3
Business and Society BUSS 1057 4.5 Note(s): 2,3
International Study Tour 4.5 Note(s): 4
Elective 4.5 Note(s): 1
Leisure Concepts SPRC 1004 4.5
Fundamentals of Sport and Recreation SPRC 2003 4.5
Second Semester (Study Period 4, 5 or 6)
Recreation and Sport Event Programming SPRC 1007 4.5
Marketing Principles: Trading and Exchange MARK 1010 4.5 Note(s): 2,3
Elective 4.5 Note(s): 1,2,3
Career Development in Business BUSS 1060 4.5 Note(s): 2,3
First Semester (Study Period 1, 2 or 3)
Entrepreneurship for Social and Market Impact BUSS 2085 4.5
Principles of Economics ECON 1008 4.5 Note(s): 2,3
Sports Law LAWS 2029 4.5 Note(s): 2,3
Sport, Tourism and Event Practicum ENVT 2002 4.5
Second Semester (Study Period 4, 5 or 6)
Sport Governance SPRC 2012 4.5
Management and Organisation BUSS 2068 4.5 Note(s): 3
Elective 4.5 Note(s): 1,3
Elective 4.5 Note(s): 1,3
First Semester (Study Period 1, 2 or 3)
Strategic Management BUSS 3023 4.5
Commercial Operations in Sport SPRC 3019 4.5
International Business Environments BUSS 3103 4.5
International Elective 4.5 Note(s): 5
Business Intelligence INFS 2036 4.5 Note(s): 2,3
Second Semester (Study Period 4, 5 or 6)
Leadership in Recreation and Sport SPRC 3018 4.5
Recreation Planning in the Urban Environment ENVT 3004 4.5
Elective 4.5 Note(s): 1,3 Rule(s): 1
Elective 4.5 Note(s): 1 Rule(s): 1

Study hours

For each course you study, you will need to allocate time for various classes such as lectures, tutorials, workshops, seminars and practicals. Plus you will need additional hours to study in your own time to complete assignments, readings and projects, as well as to contribute to online discussion forums (independent study). So as a general rule, if you are studying full-time you would need to allocate 12–26 hours of study when at university and 14–28 hours of independent study per week. 


Marketing_Clinic-3 copy.jpgYour studies at UniSA will incorporate both practical, professionally-focused and research-based learning, so assessment types will vary. You can expect them to include:

  • reports, project documentation, case studies and presentations
  • essays and assignments
  • examinations
  • industry-relevant, research-based projects
  • practicals and team-based projects
  • participation in the workplace and in class

Global opportunities

Enrich your studies and your life – make overseas study part of your qualification. You may have the option to undertake an exchange, short-term program or study tour overseas while you study. We have links with universities worldwide, as well as a range of travel grants available to make going overseas much more accessible.

You can choose short-term or semester-long study from a range of universities and countries depending on your area of study and cultural interests.

Take a look at the global opportunities available.

Global opportunities

Why Bachelor of Business (Sport and Recreation Management)

Case_Study_39 copy - PMP Copy.jpgUniSA is renowned nationally and internationally for excellence in business education. We develop our degrees in partnership with industry and connect with leading professional bodies. With a specialisation in sport and recreation management you will graduate with the confidence to lead, motivate and manage others, communicate effectively and think strategically.

You will study specialised sport and recreation courses, such as recreation planning for local communities and designing leisure programs. You’ll also gain practical skills through site visits and an industry placement. 

UniSA Business is the only business school in South Australia accredited by both AACSB International (The Association to Advance Collegiate Schools of Business) and EFMD (EQUIS) – the world’s leading accreditation bodies recognising excellence in business education and research at a global level. These dual accreditations demonstrate the high standards we hold across all areas such as teaching, student learning and research, as well as our commitment to continually improving the quality of our programs.

Combined degrees

We offer a wide range of combined degrees so you can specialise in two fields and expand your career prospects. Discover how you can pair this degree with another business degree, or a degree from another discipline, and tailor your qualifications to your interests. 

More ways to study

Our flexible delivery and extracurricular opportunities are designed to suit your lifestyle, preferred learning style, and career interests. You can benefit from online and on-campus study, part-time or full-time learning, Summer and Winter School intensive courses, mentoring and networking opportunities with industry, and accelerated learning pathways. Plus, you can make the most of professional development courses endorsed by industry, build leadership skills by participating in the UniSA+ Award, or seek support at our on-campus Business Student Hub


Kickstart your business degree early through UniSA ACCELERATE. Study up to two university courses while you're in Year 12 and have the option to count this study towards your SACE Stage 2.

Real-world connections

In addition to learning from teachers with professional experience as part of your studies, we also offer opportunities for you to connect with industry outside the classroom. There are a range of engagement opportunities available to you, including:  

  • Build your networks and career options by participating in the Business Career Mentor Program, which pairs you with an experienced business professional  
  • Undertake a Business Internship or complete an industry project, and apply the skills and knowledge gained from your studies in a real workplace setting 
  • Become a global citizen through our international exchange programs– we have more than 80 partner institutions worldwide, and study options that range from two weeks to one year 
  • Meet one-to-one with a senior business executive through our Executive in Residence program. You’ll receive expert guidance and gain workplace insights that will support your career development. 

We host regular University-wide careers events and workshopsexpos, and alumni events in Australia and overseas. 

This could be you

You'll graduate from UniSA prepared for a range of careers. See where a  sport and recreation management degree could take you.

UniSA Video

Career outcomes

Your career

Our quality teaching and experiences beyond the classroom will ensure you graduate career ready, equipped with the skills and knowledge to succeed in the sport management industry.

Careers to consider:

  • Business development manager: working to improve an organisation’s market position and financial growth; defining strategic goals, building customer relationships, identifying business opportunities, implementing marketing initiatives
  • Club development officer: growing club presence and profile; implementing new programs and activities; engaging with members of the local community
  • Community development coordinator: maximising the use of local facilities through the development of programs, creating partnerships, and working with the community; developing initiatives for local residents to improve wellbeing and enhance quality of life
  • Event manager or coordinator: using strong organisational and project management skills to deliver successful, cost-effective events; managing staff and suppliers; booking venues, facilities and equipment; marketing and promotion; analysis and reporting on event performance
  • Membership services manager: managing existing member relationships; helping drive membership growth; coordinating sales promotions and other retention and sales initiatives
  • Sponsorship coordinator: managing and procuring sponsors for events and brand awareness activity; developing strategies to leverage sponsorships; executing sponsorship marketing including communications, branding and event planning
  • Sport development officer: promoting participation in sport; working with sporting clubs, local councils and the wider community; ensure people of all ages and ability can access sporting facilities; working with teams and individuals to improve their performance
  • Sports marketing coordinator: developing strategies to promote the club/association; identifying market segments for participants, members and spectators
  • Sports program officer: coordinating and assisting with the management of sports club activities and facilities; developing programs and activities to help grow athlete participation
  • Sport/Recreation facility coordinator: manage sport or recreation facilities in the public or private sector including fitness clubs, aquatic facilities, court facilities and more

Industry facts


Employment for amusement, fitness and sport centre managers in Australia is projected to increase by 10.2 per cent by May 20241.

1Australian Government Department of Employment, Occupational Employment Projections 2019


By 2024, employment in Australia for conference and event organisers is projected to increase by 16.4 per cent1.

1Australian Government Department of Employment, Occupational Employment Projections 2019


Accommodation and hospitality manager employment in Australia is projected to increase by 8,900 jobs (7.7 per cent) by May 20241.

1Australian Government Department of Employment, Occupational Employment Projections 2019

How to apply

Applying to study with us:

  • go to the top of this page and make note of the SATAC code, then click Apply
  • you will be redirected through to the SATAC website to continue your application

Alternative Pathways

There are other pathways you can follow to study this degree, including:

There are other pathways you can follow to study this degree, including:


This degree is available for deferment. This option is made available by responding to your offer during the application process via the SATAC website. Applicants who receive an offer into a midyear degree are eligible to defer for six months.


Every year, over 2,500 UniSA students are supported in their studies through scholarships and grants worth millions of dollars. Check out the scholarships below. One of them may be perfect for you. Visit our scholarships page for more.

More scholarships

Your study experience and support

Our campuses are home to fantastic facilities including modern lecture theatres, libraries, workshops and laboratories, as well as spaces that simulate real work environments. But you’ll also discover that your journey at UniSA is about social experiences, healthy living and getting involved. You’ll find student sports and fitness facilities, community clinics, tech zones and chill-out spaces. There are campus sport activities to keep you active, and if you are keen to explore the social side of university life, there are movies, cooking demonstrations, parties and loads more.

Adelaide also has a variety of accommodation options to suit different requirements and budgets. Options include dedicated student accommodation and private rentals. See our long-term accommodation pages, or explore our student accommodation by Scape on Bank Street in Adelaide’s lively cultural precinct, an ideal location for students. It is within easy reach of UniSA’s city and metropolitan campuses, Rundle Mall shopping, the Central Market, Chinatown, and the West End’s vibrant nightlife. It is also across the road from the Adelaide train station, and on bus and tram routes.

Student services

Student services

The Business Student Hub is a dedicated and convenient support service for business students, from first year right through to graduation. The team provides expert advice on study options, elective choices and any academic difficulties, and can help with referrals to support services across the University. The Business Student Hub is there to facilitate your life at university, so you get the most out of your UniSA experience.

You can also access a range of other student services including:

  • academic counselling
  • personal counselling
  • social support services, including family support and nearby childcare
  • common rooms
  • prayer rooms
  • security officers
  • Wirringka Student Services, offering Aboriginal and Torres Strait Islander students a supportive place to study
  • UniSA’s Student Association USASA also offers a range of other services.

We also offer study support from our Learning Advisers which you can work with face-to-face or online. They are here to help you develop academically and professionally during your studies.

When you become a UniSA student you can contact Campus Central for help with anything related to your degree. They will help you with your ID cards, fees and any other questions you might have.

24/7 digital environment

With interactive online course materials and a 24/7 learning environment you can organise your study to suit your lifestyle. You can:

  • study online, including accessing videos and course resources
  • participate in virtual classrooms
  • submit your assignments and get feedback online
  • use forums and discussion boards for team work and communication

Our learnonline facilities include a personal learning environment with virtual classrooms, lecture recordings, emails, learning support, administration, library access and results. The environment is available 24 hours a day, seven days a week, so you can tailor your learning to your life. We are continually investing in innovative digital technologies for a high-quality student learning experience.

Please note some on-campus attendance (such as to attend seminars, workshops or examinations) and/or placements may apply. Any requirements like this are detailed on individual course pages.

Student services

Your campus

We have six campuses in metropolitan and regional areas, each with modern facilities including lecture theatres, libraries and laboratories, as well as spaces that simulate real work environments.

Location This degree is delivered at the following campus.

Your program director

I am the Program Director of Sport and Recreation Management and Tourism and Event Management degrees at UniSA Business. I also am a Senior Lecturer in Event and Tourism Management and a Research Ethics Advisor. I am currently serving on the Editorial Board of 'Event Management', the ‘International Journal of Event and Festival Management’ and ‘Frontiers in Sports and Active Living’. My PhD specialises in the fields of Tourism and Event Management. I am passionate about event management, visitor experiences and event impacts and have conducted research projects on local and international festivals and sports events. My research has informed both government and industry to better understand the wider impact to the community and guide policy making. With my industry informed experience, I believe graduates will be well equipped with the skills necessary for future success. This program offers both in-depth knowledge and practical, hands-on opportunities which graduates will need in order to succeed in the sport, tourism and events industries.

Dr Sunny Son

Program Director

Portrait image for Dr Sunny Son
Portrait image for Dr Sunny Son

Dr Sunny Son

Program Director


Ask UniSA

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What others are saying

My degree has given me an understanding of not only sport and recreation, but also accounting, event planning, outdoor education and marketing. The development opportunities and engagement with people from the business world was vital in gaining experience to succeed after university.

Lisa Bateman

Bachelor of Business (Sport and Recreation Management)
Emerging Leader Award recipient, 2016 AFL Football Woman of the Year Awards

Lisa Kennedy

Lisa Bateman

Bachelor of Business (Sport and Recreation Management)
Emerging Leader Award recipient, 2016 AFL Football Woman of the Year Awards

I held a number of casual positions within the sport industry during my studies, one of which led to a position at Little Athletics SA after graduating. I was then promoted to a managerial role where I oversaw their programs and club and product development at a state and national level, along with the coordination of state competitions and championships. I am now about to move to an exciting new role running the SANFL Juniors competition and supporting their metropolitan Adelaide clubs.

Steven Marotti

Bachelor of Business (Sport and Recreation Management)
Football Operations Coordinator - SANFL Juniors | South Australian National Football League (SANFL)


Steven Marotti

Bachelor of Business (Sport and Recreation Management)
Football Operations Coordinator - SANFL Juniors | South Australian National Football League (SANFL)

During my studies I completed two work placements which gave me hands-on experience and access to industry knowledge. This was the most important aspect of the program as the work placements gave me practice-based experience and allowed me to learn from people in the profession.

Damien Jennings

Bachelor of Business (Sport and Recreation Management)
Senior Consultant | Sport Australia


Damien Jennings

Bachelor of Business (Sport and Recreation Management)
Senior Consultant | Sport Australia

As a lecturer and researcher at UniSA, I specialise in the areas of leadership, organisational culture, management, and sponsorship, particularly in the sport and recreation context. From my 14 years of experience in the industry, including senior roles at the Adelaide Crows, Adelaide Thunderbirds and South Australian Redbacks, I believe graduates really need strong management skills such as communication and problem-solving to succeed in the sports and recreation industry. These skills are necessary in order to best manage the high expectations of key stakeholders such as athletes, members and sponsors. Our Sport and Recreation Management program not only equips students with these skills, it also provides hands-on, practical opportunities for students to participate in industry placements by leveraging our strong industry connections within South Australia.

Nick Takos


nick takos.jpg

Nick Takos


I am extremely grateful for the support I received to enable me to complete my degree while working full time and raising a young family. I felt like my lecturers and course coordinators had genuine care for me as well as my studies and career ambitions. Studying at UniSA has given me great confidence in my time management skills, opened doors through networking (placements, lecturers, peers) and allowed me to develop my report writing and presentation skills.

Todd Boughen

Bachelor of Business (Sport & Recreation Management)
Sport & Recreation Officer | City of Marion

Alumni_ graduates-11.jpg

Todd Boughen

Bachelor of Business (Sport & Recreation Management)
Sport & Recreation Officer | City of Marion

A highlight of my time at UniSA was travelling to Colorado, USA, on an International Study Tour through my Bachelor of Business (Sport and Recreation) degree. This experience pushed me outside of my comfort zone to develop key skills and make lifelong friends. I also completed a Human Resource Management Student Internship at the Adelaide Football Club. This internship provided me with the opportunity to gain exposure to real world HR and network with key contacts within the industry – which eventually led to obtaining my first graduate position at the Club.

Nicole Rundle

Bachelor of Business (Human Resource Management) & Bachelor of Business (Sport & Recreation Management)
Human Resources Business Partner | Adelaide Football Club

Nicole_Rundle-1 copy.jpg

Nicole Rundle

Bachelor of Business (Human Resource Management) & Bachelor of Business (Sport & Recreation Management)
Human Resources Business Partner | Adelaide Football Club

One of the best things while studying my Bachelor of Sport and Recreation Management at UniSA was the industry placements. These internships set me up for success as I got to learn vital sport and recreation management skills on the job. The future of this industry is bright and has great scope for growth.

Parth Suri

Bachelor of Business (Sport and Recreation Management)
Community Engagement Manager | Adelaide Football Club


Parth Suri

Bachelor of Business (Sport and Recreation Management)
Community Engagement Manager | Adelaide Football Club