Start Date
February
July

Duration
3 year(s) full-time

Mode
On-campus/Online

Program Code
DBCI

SATAC Code
424930 (Internal)

Study as
Full-time or part-time

Prerequisites
None

Assumed Knowledge
None

Entry Scores
2025 Guaranteed Entry
Year 12 (ATAR-based): 65.00
Year 12 (Grades-based): B,B,C
TAFE/RTO: DIP
View Guaranteed Entry Info
2024 Cut-Offs
Year 12 (ATAR-based):
- Internal: 65.00
TAFE/RTO: Cert IV
View full entry requirements

Degree overview

  • Prepare for a career in the growing Creative Industries.
  • The Creative Industries is a collective of cultural sectors encompassing the visual and performing arts; film and television; digital media; social media; animation, web and games design; festival; and writing and publishing. Creative industries are distinguished from other fields in that creativity is used to create value for consumers.
  • Creative and cultural activity contributed over $100 billion to Australia's economy in just two years1.
  • Study a degree developed and delivered in collaboration with leading creative industry organisations.
  • Choose from 12 Industry Majors and explore your creativity in an area that interests you most.
  • Select a second major of your choice.
  • Engage with industry from day one as you develop your creative practice while gaining professional knowledge and skills.
  • Work on real-world projects and build your own portfolio of work.
  • You will also study core courses in business, creativity and entrepreneurship, as well as industry-led projects through Match Studio, providing you with a highly practical and transferable skill set to give your career a competitive head-start.
  • Go on an international exchange with one of our partners across 24 countries
  • Study either a project/placement or start-up/creative venture stream in your final year.
  • Depending on your choice of courses, study at City West, Magill or online
  • Study a curriculum informed by world-class research in in Cultural Studies and Linguistics, Sociology, Creative Arts and Writing, Language, Communication and Culture2.
  • UniSA is No. 1 in SA for learning resources in Creative Arts3.
  • UniSA is an unstoppable university for unstoppable people. As one of the World’s Top Young Universities4, we’ll ensure you get the experience your future profession demands so it’ll feel like you’re studying one minute and in a career the next.

1Bureau of Communications and Arts Research: Cultural and creative activity in Australia 2008-09 to 2016-17 (2016-17 period).
22018 Excellence in Research for Australia (ERA).
3ComparED (QILT) Student Experience Survey 2021-22, Learning Resources Indicator (Undergraduate). SA public universities.
4
UNSTOPPABLE® is a Kellogg Company trade mark used under licence. Ranked #43, 2024 THE Young University Rankings.

 

Snapshot

Snapshot

The Bachelor of Creative Industries is one of Australia’s most industry-connected degrees. This innovative, hands-on degree allows you to tailor your studies to your interests and career objectives. You'll be engaged with industry from day one, which will culminate in a final year industry placement/project or mentoring to help you launch your own creative venture.

This degree will prepare you to work in the Creative Industries, you will use your business skills and specialised knowledge to support, influence and grow the creative industry of your choice.

Industry Majors include:

You can tailor your degree by pairing your Industry Major with a second Major, allowing you to study areas directly focused towards your career pathway, as you develop crucial professional, business and enterprise skills.

Some courses will be delivered at Magill Campus depending on your chosen industry majors.

By studying the Bachelor of Creative Industries, you’ll become professional, adaptable and creatively focused with multidisciplinary skills, allowing you to work in commercial contexts and settings, freelance as an independent artist or launch creative start-ups in your chosen field. 

What you'll learn

What you Learn

The Bachelor of Creative Industries provides you with the flexibility to pursue two areas of interest that will help you meet your career goals.

You will study six core courses in the Creative Industries, including courses in business practice and entrepreneurship relevant to the Creative Industries sector. You will select your primary Industry Major and a second Major.

Industry Majors:

Animation and Visual Effects (with Rising Sun Pictures)
Explore a range of animation forms and techniques, including pixilation, 3D modelling and animation, character design and performance, and experimental storytelling. Gain an in-depth understanding of the core disciplines within visual effects, including compositing, tracking, dynamic effects and lighting. You will also have the opportunity to learn first-hand from VFX professionals at world-renowned Rising Sun Pictures, who have creative visual effects for blockbusters including Game of Thrones, Gravity, X-Men, Days of Future Past, The Great Gatsby, and the Harry Potter series.

Comicbook Creation (with Writers SA)
Learn how to create and analyse storytelling techniques in oral, textual and visual forms as you develop an in-depth understanding of the historical, theoretical and cultural nature of comics, graphic narratives and cartoons. Tell your own stories as you participate in illustration animation studio courses, and develop your skills in idea generation, design methodology, sequential storytelling skills and image-making to create your own graphic novel.

Communication and Media (with communikate et al)
Build your knowledge and skills in media relations, social media management, communication, media technologies, public relations and professional writing. Learn how to apply these principles to develop strategic and integrated communication plans.

Contemporary Art Studies (with Guildhouse)
Explore the foundational concepts of art theory and practice. Expand your knowledge and skills in contemporary art disciplines such as ceramics, drawing, glass, jewellery and metal, new media arts, painting, printmaking, sculpture, textiles, and contemporary art history and theory. Learn in custom-built studios and workshops on-campus and be taught by practicing artists, highly skilled teachers and academics.

Creative Writing and Literature (with Writers SA)
Examine creative writing techniques across fiction, poetry, creative non-fiction, autobiographies, essays, and plays. Discover the interplay between writers, readers and texts, and how literature both informs and challenges social constructs through the notions of narrative, genre and canon. Produce your own creative and analytical literature under the guidance of professional writers and poets.

Digital Media (with Solstice Media)
Develop your knowledge of design principles, using industry-standard software to analyse, design and create a variety of digital media across print, video, web and mobile platforms. Develop essential skills in graphic and web design, video and audio production, and digital storytelling.

Festivals
Gain industry-specific skills for festivals management including devising budgets, effective programming, management systems and software, artist and volunteer management, and audience development. Develop an understanding of festival genres and their history, along with the importance of curation and sustainability for seasonal growth. Learn about the cultural and economic impacts of festivals locally and globally, and participate in an immersive placement experience during your studies.

Film and Television (with Channel 44)
Immerse yourself in the theory and practice of film and television and explore its communicative and creative possibilities. Ranging from documentary and narrative film through to experimental work, develop storytelling skills, production values and the creative use of formal elements and techniques to engage and entertain an audience. From conceptualisation to post-production, gain hands-on experience and insight into the production cycle and learn what it takes to develop content for the screen.

Games Design and Production (with Unreal Engine by (Epic Games))
Build your expertise in games and interactive media design, along with skills in project management for game development, storytelling, and user experience and user interface design. Be supported and guided by games industry professionals as you develop and refine your games design and production skills. Benefit from our partnerships with industry heavyweights like Epic Games - makers of the world’s most popular and widely used game engine, Unreal.

Performing Arts
Create live music and drama performance and produce aural and visual media using the latest digital technologies and production facilities. Develop your own creative practice within a global context and in a collaborative environment guided by industry practitioners. 

Screen Studies (with the Adelaide Film Festival)
Explore the different creative contexts that shape film-making and contemporary screen cultures. Engage directly with the world of screen curatorship and film festival programming. Learn about Hollywood and the global diversity of film and media. Study contemporary world cinemas, screen media authorships, popular genres, experimental media and the age of digital convergence.

Social Media
Study one of the few social media majors offered in Australia. Learn how to develop social media campaigns and online content, and understand how to manage and interpret social media data, optimisations and metrics. Develop your digital writing skills, ability to align social media platforms to target audiences, and knowledge of how to grow and manage online communities.

In addition to your Industry Major, you will select a second Major.

You can select a second industry major from the list above, or one of the following options, which will make up eight courses of your degree:

  • Aboriginal Studies
  • Cultural Studies
  • Design Studies
  • Event Management
  • Games
  • HR Management
  • Innovation and Entrepreneurship
  • Journalism
  • Management
  • Marketing
  • Tourism Management

Note: Students wishing to select two of the following Majors: ‘Film and Television’, ‘Screen Studies’ and/or ‘Animation and Effects’ should also consider the Bachelor of Film and Television.

You can gain an extra qualification and broaden your career prospects by completing a Diploma in Languages.

Degree structure

Course name Area and cat no. Units Reference  
FIRST YEAR
First Semester (Study Period 1, 2 or 3)
Introduction to Creative Industries COMM 1081 4.5
Industry Major 4.5 Note(s): 1
Major 4.5 Note(s): 2
Elective 1 4.5 Note(s): 4
Second Semester (Study Period 4, 5 or 6)
Match Studio Projects ARCH 2027 4.5
Industry Major 4.5 Note(s): 1
Major 4.5 Note(s): 2
Elective 2 4.5 Note(s): 4
SECOND YEAR
First Semester (Study Period 1, 2 or 3)
Freelance and Enterprise for the Creative Industries COMM 2103 4.5
Industry Major 4.5 Note(s): 1
Major 4.5 Note(s): 2
Major 4.5 Note(s): 2
Second Semester (Study Period 4, 5 or 6) 4.5
Creative Spaces and Places COMM 2101 4.5
Industry Major 4.5 Note(s): 1
Major 4.5 Note(s): 2
Major 4.5 Note(s): 2
THIRD YEAR
First Semester (Study Period 1, 2 or 3)
Creative Ventures COMM 3086 4.5
OR
Enterprise Design and Value Creation BUSS 3102 4.5
Industry Major 4.5 Note(s): 1 Rule(s): 1
Industry Major 4.5 Note(s): 1 Rule(s): 1
Major 4.5 Note(s): 2 Rule(s): 1
Second Semester (Study Period 4, 5 or 6)
Internship or Project COMM 3063 4.5
Industry Major 4.5 Note(s): 1 Rule(s): 1
Industry Major 4.5 Note(s): 1 Rule(s): 1
Major 4.5 Note(s): 2 Rule(s): 1

Study hours

For each course you study, you will need to allocate time for various classes such as lectures, tutorials, workshops, seminars and practicals. Plus you will need additional hours to study in your own time to complete assignments, readings and projects, as well as to contribute to online discussion forums (independent study). So as a general rule, if you are studying full-time you would need to allocate 12–26 hours of study when at university and 14–28 hours of independent study per week. 

Global opportunities

Enrich your studies and your life – make overseas study part of your qualification. You may have the option to undertake an exchange, short-term program or study tour overseas while you study. We have links with universities worldwide, as well as a range of travel grants available to make going overseas much more accessible.

You can choose short-term or semester-long study from a range of universities and countries depending on your area of study and cultural interests.

Take a look at the global opportunities available.

Global opportunities

Why Bachelor of Creative Industries

Why this Degree

If you are searching for a degree that will launch your career as a leader in the creative industries, then the Bachelor of Creative Industries is for you. Tailor your degree to your areas of interest, and learn directly from our industry collaborators from day one. 

In an era when many traditional jobs are heading towards automation, the Creative Industries are thriving. 

The Creative Industries includes sectors such as Film and Television, Contemporary Art, Games Design and Programming, Festivals Management, Creative Writing and many more.

In fact, all sectors including health, manufacturing, finance and engineering also rely on employing people who can think differently, communicate effectively and lead innovation.

We are leveraging this boom offering students the opportunity to study in a highly connected environment at the cutting-edge of creative work. This distinctive degree combines creativity, the arts, technology, innovation, enterprise and business.

With world-renowned industry collaborators and influential connections, the University of South Australia will support and challenge you as you strive towards your career in the creative industries and beyond.

Real-world connections

You will be connected with industry from day one, and be learning from and networking with your potential future employer! This unprecedented access and exposure will put you ahead of the rest and set you up for your career in your field of choice.

You will have opportunities for industry experience through internships, placements and overseas exchanges, and you will learn how to apply your knowledge to real-world situations.

UniSA offers an extensive range of career-related events and workshops online, on campus and around Adelaide to develop your skills and increase your knowledge.

Online study

Online study

Part, or all, of this degree can be studied online. With interactive online course materials and a 24/7 learning environment you can organise your study to suit your lifestyle. You can:

  • study online, including accessing videos and course resources
  • participate in an interactive online learning environment
  • submit your assignments and get feedback online
  • use discussion forums for team work and communication

Please note that for some degrees, some on-campus attendance (such as to attend seminars, workshops or examinations) and/or placements may apply. Any requirements like this are detailed on individual course pages.

Career outcomes

Your career

Career destinations for graduates will depend on the industry-majors and discipline areas selected.  

Careers include:

Animation and Visual Effects 
Visual effects generalist, animator or visual storyteller

Comicbook Creation 
Storyboard developer, comic artist, comic designer, film storyboard artist or illustrator

Communication and Media 
Communication officer, content creator and writer, media advisor, public relations coordinator, marketing and communication officer or strategic communication manager 

Contemporary Art Studies 
Artist, art administrator, art critic, curator or exhibitions manager 

Creative Writing and Literature 
Creative writer, author, editor, publisher, literary critic or commentator, content creator or teacher (with further study)  

Digital Media 
Digital/web designer, graphic designer, online editor, digital marketing officer, videographer, or digital project manager and producer

Festivals 
Festival manager, festival director, event programmer, curator, cultural liaison officer, event coordinator or creative lead

Games Design and Production 
Game designer, game programmer, app designer, digital project manager, production manager or multimedia specialist

Performing Arts 
Actor, performance artist, musician, playwright, director, producer, arts administrator, arts coordinator, stage technician, stage designer or teacher (with further study)

Screen Studies 
Festival programmer, publicist, funding assistant, arts administrator, film researcher, film distributor, events manager, curator, museums programmer, journalist or teacher (with further study)

Social Media 
Content creator and writer, digital and social media manager, marketing and communication officer, online editor, social media liaison officer or strategic communication manager

How to apply

Applying to study with us:

  • go to the top of this page and make note of the SATAC code, then click Apply
  • you will be redirected through to the SATAC website to continue your application

Alternative Pathways

Australian
There are other pathways you can follow to study this degree, including:

International
There are other pathways you can follow to study this degree, including:

see the full list of entry pathways that may apply

Deferment

This degree is available for deferment. This option is made available by responding to your offer during the application process via the SATAC website. Applicants who receive an offer into a midyear degree are eligible to defer for six months.

Scholarships

Every year, over 2,500 UniSA students are supported in their studies through scholarships and grants worth millions of dollars. Check out the scholarships below. One of them may be perfect for you. Visit our scholarships page for more.

More scholarships

Your study experience and support

Our campuses are home to fantastic facilities including modern lecture theatres, libraries, workshops and laboratories, as well as spaces that simulate real work environments. But you’ll also discover that your journey at UniSA is about social experiences, healthy living and getting involved. You’ll find student sports and fitness facilities, community clinics, tech zones and chill-out spaces. There are campus sport activities to keep you active, and if you are keen to explore the social side of university life, there are movies, cooking demonstrations, parties and loads more.

Adelaide also has a variety of accommodation options to suit different requirements and budgets. Options include dedicated student accommodation and private rentals. See our long-term accommodation pages, or explore our student accommodation by Scape on Bank Street in Adelaide’s lively cultural precinct, an ideal location for students. It is within easy reach of UniSA’s city and metropolitan campuses, Rundle Mall shopping, the Central Market, Chinatown, and the West End’s vibrant nightlife. It is also across the road from the Adelaide train station, and on bus and tram routes.

Student services

Student services

Our student services provide you with all the support you need at university. We want you to succeed, and if you need help, we're here to assist. You can access a full range of support services, including:

  • academic counselling
  • personal counselling
  • social support services, including family support and nearby childcare
  • common rooms
  • prayer rooms
  • security officers
  • career services and mentoring
  • Wirringka Student Services, offering Aboriginal and Torres Strait Islander students a supportive place to study
  • as well as services offered through our student association, USASA.

When you become a UniSA student, you can also contact Campus Central for help with anything related to your degree. They will help you with your enrolment, ID cards, fees, timetables and more.

24/7 digital environment

Our learnonline facilities include a personal learning environment with virtual classrooms, lecture recordings, emails, learning support, administration, library access and results. The environment is available 24 hours a day, seven days a week, so you can tailor your learning to your life. We are continually investing in innovative digital technologies for a high-quality student learning experience.

Student services

Your campus

We have six campuses in metropolitan and regional areas, each with modern facilities including lecture theatres, libraries and laboratories, as well as spaces that simulate real work environments.

Location This degree is delivered at the following campus.

Your study spaces

Depending on your choice of courses, you will have access to the different study spaces across City West and Magill:

  • Editing suites
  • Television Studio
  • Radio Studio
  • Sound Studio
  • Hartley Playhouse Theatre
  • Design Workshops
  • Labs and creative incubator spaces
  • Match Studio
  • Animation Studios
Your study spaces

Your program director

Dr Jess Pacella

Program Director

Enquire
Portrait image for Dr Jess Pacella
Portrait image for Dr Jess Pacella

Dr Jess Pacella

Program Director

Enquire

Ask UniSA

  • How do I apply? minus-thick plus-thick

    The way you apply for UniSA will depend on the undergraduate or postgraduate coursework degree you're interested in studying.

    The majority of applications are made via the South Australian Tertiary Admissions Centre (SATAC). Check out more information on the SATAC website and follow the appropriate process for your degree of interest.

    There are a small number of degrees that you need to apply for through direct application processes. The process you need to follow will be listed on the 'How to Apply' section of the degree homepage, but you'll also be taken to where you need to go if you hit the 'apply' button.

    If you are interested in studying one of our 100% online degrees you'll need to apply directly to UniSA Online.

    You can find more information about the application processes for UniSA on our How to Apply webpage.

    If you're more interested in applying for a postgraduate degree by research, check out and follow the information in our step by step guide to applying

  • Is there a closing date for applications? minus-thick plus-thick

    Applications for all degrees will close ahead of study commencing, but the timelines may vary for undergraduate and postgraduate degrees.

    Undergraduate

    The deadline to apply to study a degree at UniSA for semester one (commencing late February) and be guaranteed equal consideration is generally in very late November or early December. While you may be able to apply after this date, you are not guaranteed to be considered equally with other applicants and your application may not be assessed in time for the main round of offers. More competitive degrees may not make any offers after the main offer round. Find more information on the Key Dates section of the SATAC website, but you can also call the Future Student Enquiries team for more information on 08 8302 376.

    Postgraduate

    Many postgraduate by coursework degrees do not have set closing dates. The exceptions are highly competitive degrees, so it is best to check – either on the degree homepage on the SATAC website or by checking with our Future Student Enquiries team.

    As most postgraduate applications are assessed as they are submitted and offers are continuous, there are no set closing dates for applications. Degrees can be filled and closed with little notice so it is best to apply as soon as possible to avoid missing out on a place. For more information, please contact our Future Student Enquires team on (08) 8302 2376 or submit an enquiry.

  • What credit can I receive for previous studies? minus-thick plus-thick

    You may be eligible for credit or advanced standing for your chosen UniSA degree based on your previous studies, if they are in a related area and completed within a certain timeframe. Receiving credit or RPL will reduce the number of courses you undertake within the degree, and may also reduce the overall duration of your degree. You can read more about our pre-existing credit agreements through our online Credit Assessor. If you have related industry experience, you may also be eligible to receive recognised prior learning (RPL) for this experience. Credit and RPL is assessed by the Program Director once you've received an offer, and you apply through UniSA's current student experts, Campus Central. 

  • Can I speak to someone regarding my study options? minus-thick plus-thick

    Future Student Enquiries welcomes the opportunity to meet with you to discuss your study options at UniSA. We can discuss degree information, entry requirements and pathways, applications, general career outcomes and student life, so you have the information to make the best study decision for your future. Head to our Book an Appointment webpage to find a date and time to speak with us, and take your next steps on journey to university study.

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