Data Visualisation and Communication for Business Professionals

Course aim

To develop skills in data visualisation and communicating with data in business contexts.

Course content

Data types, exploratory data analysis, human side of visualisation: Gestalt principles; choosing effective visuals; designing and constructing effective data displays; the role of preattentive attributes in visualisation; storytelling with data; case studies to illustrate fundamental concepts and best communication practices; data visualisation and communication using Microsoft Office tools and Tableau.

Textbook(s)

Nussbaumer Knaflic 2015, Storytelling with data. A data visualization guide for business professionals, Wiley

Prerequisite(s)

Corequisite(s)

Nil

Teaching method

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.

Assessment

Case study, Project, Report

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 2)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
How to determine your Commonwealth Supported course fee. (Opens new window)

Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
How to determine the relevant non award tuition fee. (Opens new window)

Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.