Managing Digital Design

Course aim

To extend students’ knowledge and skills of professional communication into the use and management of digital and visual media.

Course content

Students will become familiar with the principles, conventions and lexicon of digital and visual design in order to be able to use basic tools of design, evaluate effective visual communication practice and critique the value of emerging technologies to an organisation’s communication effort. The course will prepare communication professionals for collaboration with, and management of, specialist designers in the production of material across multiple text- and web-based platforms. In particular, it will consider visual design tools, content management systems, CSS and style guides, SEO/SEM, video production, image access, copyright, and briefing processes.

Textbook(s)

Nil

Prerequisite(s)

Nil

Corequisite(s)

Nil

Teaching method

Component	Duration
EXTERNAL, MAGILL, ONLINE
Seminar (Online)	3 hours x 10 weeks
INTERNAL, CITY WEST
Seminar	3 hours x 10 weeks

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.

Assessment

Project, Report

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 4A)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
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Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
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Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.