Master of Management (Advertising and Brand Management)
Postgraduate
2025
You're considered an International student if you are:
Postgraduate
2025
DMMX
AUD$ 42,000 per annum (per 1.0 EFTSL) for students enrolled in 2025
098292F
Applicants are required to have one of the following:
1UniSA Business is one of just 13 institutions in Australia and approximately 200 globally (from over 25,000 universities) to be EQUIS accredited. EFMD, March 2024. 2023 QS Stars Business School Ratings. 22018 Excellence in Research for Australia (ERA). 3AFR BOSS Magazine, April 2018 – League of Scholars. 4Ranked #5, Australian Financial Review BOSS Best Business Schools List 2023. 5Ranked #4 (Undergraduate) and #5 (Postgraduate), ComparED (QILT) Student Experience Survey 2021-22, Learning Resources Indicator.
The Master of Management (Advertising and Brand Management) will help you develop an advanced understanding of business and management, and graduate with the capabilities to be a successful leader and decision-maker in any business setting.
Gain advanced knowledge and skills to develop smart and robust solutions to complex marketing issues which modern organisations face in today’s business climate.
You will learn about business analytics, buyer behaviour and resource management with a focus on digital media, the design and planning of effective media, and brand management strategy. Graduate with the knowledge and skills to design successful marketing and branding strategies, and the expertise to accelerate your career as a business professional.
You will benefit from a range of experience-based learning opportunities, including overseas study trips and business mentorships with a senior business leader through the Executive Partners Program. Our summer and winter schools offer exciting study opportunities. With options such as intensives and internships, you can spread your study load across the year, increase your exchange opportunities or fast track your degree.
This qualification comprises of 12 courses. You will study four core courses and six specialist courses.
Advance your knowledge and skills in contemporary management practice. Learn how to effectively manage organisations and achieve key business objectives. Develop advanced management knowledge with a specific focus on building smart solutions to complex marketing issues in modern organisations. Develop your expertise in core areas that include:
The Master of Management is designed in consultation with our network of industry and professional partners. It is informed by world-class research in management, marketing and business, combining up-to-date theory and the practical application of management models and methods.
This degree will provide you with specialist expertise in digital media, the design and planning of effective media, and brand management strategy. You will graduate with the expertise to address complex digital media issues, and design successful marketing and branding strategies.
You’ll learn through real-life case studies and develop the knowledge and expertise you need to address global business challenges.
With flexible learning arrangements to best suit your individual needs, there are a range of options available to fast track your learning.
The University of South Australia is renowned nationally and internationally for excellence in business education. We develop our degrees in partnership with industry and connect with top professional bodies so our degrees remain relevant to today’s business environment.
UniSA Business is the only business school in South Australia accredited by both AACSB International (The Association to Advance Collegiate Schools of Business) and EFMD (EQUIS) – the world’s leading accreditation bodies recognising excellence in business education and research at a global level. These dual accreditations demonstrate the high standards we hold across all areas such as teaching, student learning and research, as well as our commitment to continually improving the quality of our programs.
Our flexible delivery and extra-curricular opportunities are designed to suit your lifestyle, preferred way of learning and career interests. You can benefit from a blend of online and on-campus study, part-time or full-time learning, Summer and Winter School intensive courses, mentoring and networking opportunities with industry, and leadership skill development. You can also explore accelerated learning pathways and seek program support from our Business Student Hub.
You'll graduate from UniSA prepared for a range of careers - see where a degree in advertising could take you.
With a Master of Management (Advertising and Brand Management) from UniSA, your specialist skills and advanced knowledge will be welcomed across a broad range of industries. You will graduate equipped to be a leader and decision-maker, ready to operate at senior levels of an organisation in roles such as:
How to apply for international students will give you helpful information about the application process at the University of South Australia. When you are ready, apply through our International Application System. If you would like to talk to someone near you about studying at the University of South Australia, we have agents all over the world who can assist you. Find an Education Agent in your country.
Australian
If you would like to strengthen your business knowledge with a shorter qualification, the Graduate Certificate in Leadership (four courses) may suit you. This provides an entry pathway into the Master of Management.
International
If you would like to strengthen your business knowledge with a shorter qualification, the Graduate Certificate in Leadership (four courses) may suit you. This provides an entry pathway into the Master of Management.
Every year, over 2,500 UniSA students are supported in their studies through scholarships and grants worth millions of dollars. Check out the scholarships below. One of them may be perfect for you. Visit our scholarships page for more.
Recipients can get a 50% reduction on tuition fees for up to four years of full-time study for selected degrees.
Recipients can get a 15% reduction on tuition fees for the duration of their chosen degree.
As a UniSA student, you will have unique access to work placement opportunities, overseas study tours and exchanges, networking events, internships, guest speakers and more.
Our campuses are equipped with state-of-the-art facilities including modern lecture theatres, libraries, workshops and laboratories, as well as spaces that simulate real work environments. These are all supported by the latest technologies and a 24/7 online learning platform. We have health services on campus, gymnasiums, technology zones and great student lounges. You will also gain access to a range of community clinics, which provide professional and cost effective services in areas of health, business, law and psychology. There are campus sport activities to keep you active, and if you are keen to explore the social side of university life, there are movies, cooking demonstrations, parties and lots more.
Adelaide also has a variety of accommodation options to suit different requirements and budgets. Options include dedicated student accommodation and private rentals. See our long-term accommodation pages, or explore our student accommodation by Scape on Bank Street in Adelaide’s lively cultural precinct, an ideal location for students. It is within easy reach of UniSA’s city and metropolitan campuses, Rundle Mall shopping, the Central Market, Chinatown, and the West End’s vibrant nightlife. It is also across the road from the Adelaide train station, and on bus and tram routes.
With well over 30 years of extensive business-linked experience both nationally and internationally, I maintain a long held commitment to preparing students to become the business professionals and leaders of the future. As the Program Director I see how students who undertake this program develop advanced knowledge and skills in business but are also empowered with the confidence to graduate career-ready and achieve their future career goals.
There are a number of ways to apply to study UniSA's undergraduate and postgraduate coursework degrees.
You can access our online International Application System through our How to Apply page. The International Application System is an easy and secure online application and acceptance process. You will have visibility of your application through the secure online portal with the ability to download offer documents, submit your acceptance and make a payment.
Alternatively you can submit an application through one of the University's registered Education Agents.
If you are completing an Australian year 12 qualification in Australia or overseas, or the International Baccalaureate (IB) Diploma Programme in Australia, you must apply through SATAC http://www.satac.edu.au/.
If you are applying for the UniSA Study Abroad or Study Abroad Plus program, you can submit your application online here.
Postgraduate study by research
For information on applying to do postgraduate study by research, including Masters by Research, PhDs or Doctorates, please visit http://unisa.edu.au/resdegrees.
There is no closing date for submitting your application however the admissions process takes between one and three weeks from the date that we receive your application and all required supporting documentation.
If you are completing an Australian year 12 qualification in Australia or overseas, or the International Baccalaureate (IB) Diploma Programme in Australia, you must apply through SATAC. Key dates for applications can be found here.
You may be eligible to receive credit or advanced standing for your chosen UniSA degree based on your previous studies, if they are in a related area at an equivalent or higher level. Receiving credit will reduce the number of courses you undertake within the degree, and may also reduce the overall duration of your degree.
The amount of credit you may be eligible to receive is assessed on a case-by-case basis by the Admissions team.
The best way to determine your eligibility to receive credit or advanced standing is to apply using our International Application System which can be found on our How to Apply page. You will need to supply detailed syllabus documents with your application.
UniSA welcomes the opportunity to speak with you regarding your study options. Our staff are able to talk to you about degree information, career outcomes and pathways, entry requirements, applications, and student life, so that you are able to make the best study decision for your future.
Click here to book a 1:1 appointment with one of our enquiries team.
We also have many events throughout the year in Australia and overseas where you can speak with UniSA representatives about your area of interest. View our calendar of events in your home country by selecting the 'International' filter.