Advanced Specialist Topics in Marketing

Course aim

To allow students the opportunity to study a new and developing area or methodology in marketing or to study an area of special interest under the guidance of a visiting expert. The emphasis will be on the skills, knowledge and attitudes relevant to placing the topic in a business organisational setting.

Course content

Advanced study, skills development and investigation in an area of particular interest to the visiting expert and the students within the marketing discipline. Develop concepts and practice in a specialised area of outstanding international post graduate standard.

Textbook(s)

Nil

Prerequisite(s)

Nil

Corequisite(s)

Nil

Teaching method

Component	Duration
INTERNAL, CITY WEST
Seminar	3 hours x 11 weeks
INTERNAL, CITY WEST (INTENSIVE)
Seminar	3 hours x 10 days

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.

Assessment

Group assignment, Problem solving exercise

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 3)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
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Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
How to determine the relevant non award tuition fee. (Opens new window)

Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.