Mobile Commerce and Technology M

Course aim

To develop students' ability to identify and evaluate opportunities for the development and deployment of mobile applications, including consideration of technical implications, market viability and alignment with strategic business initiatives.

Course content

Mobile commerce drivers
Business models and pricing strategies for mobile applications
Value chain in the mobile industry
Mobile device technologies
Mobile and wireless technology and infrastructure
Networking standards and regulations
Software development platforms and tools for mobile applications
Mobile payment and security practices
Location-based services
Mobile applications deployment

Textbook(s)

Nil

Prerequisite(s)

Nil

Corequisite(s)

Nil

Teaching method

Component	Duration
INTERNAL, CITY WEST
Lecture	2 hours x 12 weeks
Tutorial	1 hour x 11 weeks
EXTERNAL, CITY WEST, DISTANCE EDUCATION
External (On-line materials, moderated discussion boards and other on-line interactions)	N/A x N/A

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.

Assessment

Assignment 1, Assignment 2, Examination, On-line tutorial activities, Tutorials

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 2)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
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Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
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Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.