Strategic Management

Course aim

To introduce students to the concept of strategic management and the processes by which organisations in both the public and private sectors select and pursue their strategic direction.

Course content

Concepts in strategic management and corporate strategy; frameworks for strategic analysis; strategic intent and the core competence of the corporation; analysis of resources and capabilities; strategies for international business and global competition; strategy implementation; strategic leadership; culture and change management; assessing and controlling strategic performance; case analysis methodology; innovation; strategic alliances; mergers and acquisitions; business ethics and governance; emergent strategies.

Textbook(s)

Hubbard, G & Beamish, P 2011, Strategic Management: Thinking, Analysis Action, 4th edition, Pearson Prentice Hall, French's Forest NSW

Prerequisite(s)

72 units

Corequisite(s)

Nil

Teaching method

Component	Duration
INTERNAL, CITY WEST
Lecture	1 hour x 13 weeks
Tutorial	2 hours x 13 weeks
INTERNAL, CITY WEST (INTENSIVE)
Lecture	3 hours x 5 days equiv.
Tutorial	5 hours x 5 days equiv.
EXTERNAL, CITY WEST, DISTANCE EDUCATION
External (Moderated online student discussion groups)	3 hours x 13 weeks
INTERNAL, OFFSHORE, HONG KONG BAPTIST UNIVERSITY
Lecture	2.5 hours x 8 days
Tutorial	10 hours x across 14 weeks

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.

Assessment

Case study - strategic analysis and future directions, Case study - strategic analysis and future directions (Group work 3-5 students), Critical essay, Examination, Group project

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 3)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
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Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
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Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.