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Area/Catalogue
TOUR 5009

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Course Level
Postgraduate

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Offered Externally
Yes

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Course ID
169511

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Unit Value
4.5

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University-wide elective course
Yes

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Timetable/s

This class has not been
timetabled for year 2020.

Course owner

Course owner
School of Management

Course aim

The course provides students with theoretical and practical knowledge of tourism and the tourism industry. The course gives a particular focus to developing student competencies in the management of the supply side of tourism; building students’ body of knowledge on tourism enterprises, tourism products, services and experiences.

Course content

The course focuses on the structure and characteristics of tourism enterprises, their role in tourism destinations, and the factors that drive tourism enterprise performance.

The Tourism Industry: structure, development and growth; suppliers, sales and distribution; managing supply and demand for tourism products; understanding market segments

The Tourism Organisation: structure and characteristics, SMEs and family firms; creativity, innovation and business models; operations, performance and growth strategies.

The Tourism Entrepreneur: the entrepreneurial mindset; building human, social, and psychological capital; value creation through social entrepreneurship.

Textbook(s)

Nil

Prerequisite(s)

Nil

Corequisite(s)

Nil

Teaching method

Component Duration
INTERNAL, CITY WEST
Preparatory 1 x 1 week
Seminar 3 hours x 10 weeks
EXTERNAL, CITY WEST, ONLINE
External 30 hours equivalent x N/A
INTERNAL, CITY WEST (INTENSIVE)
Seminar 30 hours equivalent x N/A

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.


Assessment

Task Length Weighting Duration
INTERNAL, CITY WEST
Group project 3500 words 50% 10 minute presentation
Examination N/A 50% 2 hours
EXTERNAL, CITY WEST, ONLINE
Group project 3500 words 50% 10 minute presentation
Examination N/A 50% 2 hours
INTERNAL, CITY WEST (INTENSIVE)
Group project 3500 words 50% 10 minute presentation
Examination N/A 50% 2 hours

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 3)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
How to determine your Commonwealth Supported course fee. (Opens new window)

Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the Division offering the course. To determine the cost of this course, go to:
How to determine the relevant non award tuition fee. (Opens new window)

Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation

Course Coordinators

Degrees this course is offered in

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