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Area/Catalogue
COMM 1043

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Course Level
Undergraduate

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Offered Externally
No

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Course ID
012229

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Unit Value
4.5

compass

University-wide elective course
Yes

Course owner

Course owner
School of Creative Industries

Course aim

To introduce students to the theoretical issues relating to the publication and design of visuals and text for print, digital and social media. Students will identify, explain and discuss these issues in relation to different genre. 

Course content

Students will develop knowledge of rhetorical theories of form in relation to function and content. How language theory relates to context, content, and meaning is also explored. Students will also develop an understanding of the interrelationship between  different genre and its target audience.  Students will be introduced to researching current issues in publishing relating to form and function for print, digital and social media.

Textbook(s)

Nil

Prerequisite(s)

Nil

Corequisite(s)

Nil

Teaching method

Component Duration
INTERNAL, MAGILL
Seminar 2 hours x 13 weeks
INTERNAL, OFFSHORE, KAPLAN HIGHER EDUCATION - SINGAPORE
Seminar 8 hours x 1 day
Seminar 4 hours x 2 days
INTERNAL, OFFSHORE, TAYLOR'S BUSINESS SCHOOL
Lecture 2 hours x 13 weeks
Tutorial 2 hours x 13 weeks
INTERNAL, OFFSHORE, HONG KONG BAPTIST UNIVERSITY
Seminar 2 hours x 8 weeks
Seminar 4 hours x 2 days
INTERNAL, OFFSHORE, HELP COLLEGE OF ARTS AND TECHNOLOGY
Lecture 2 hours x 13 weeks
Tutorial 2 hours x 13 weeks

Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.


Assessment

Genre change folio, Reading review presentation, Weblog

Fees

EFTSL*: 0.125
Commonwealth Supported program (Band 1)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
How to determine your Commonwealth Supported course fee. (Opens new window)

Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.

Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
How to determine the relevant non award tuition fee. (Opens new window)

Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.

* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.

Course Coordinators

Mrs Jenny Webber
Mrs Jenny Webber arrow-small-right
Ms Jenny Heng Gek Koon
Ms Jenny Heng Gek Koon arrow-small-right

Degrees this course is offered in

Checking your eligibility