Specialist Topics in Marketing
Course Level Undergraduate
Area/Catalogue
MARK 2014
Course Level
Undergraduate
Offered Externally
Yes
Note: This offering may or may not be scheduled in every study period. Please refer to the timetable for further details.
Course ID
006290
Unit Value
4.5
University-wide elective course
No
Timetable/s
This class has not been
timetabled for year 2024.
Course owner
UniSA Business
Course Alert: This course is no longer available for enrolment
Course aim
To provide students the opportunity to study specialist topics in marketing, benefitting from the expertise of an external or visiting academic.
Course content
Specialised study in an area of expertise to an external or visiting academic. Topics will be of significance in contemporary marketing management or marketing research. Specific choice of topic will be influenced by activities of the Ehrenberg-Bass Institute for Marketing Science.
Textbook(s)
Nil
Prerequisite(s)
| Common to all relevant programs | |
|---|---|
| Subject Area & Catalogue Number | Course Name |
| MARK 1010 | Marketing Principles: Trading and Exchange |
Successful completion of 7 additional courses.
Corequisite(s)
Nil
Teaching method
| Component | Duration | ||
|---|---|---|---|
| INTERNAL, CITY WEST | |||
| Preparatory | 1 x 1 week | ||
| Seminar | 1 hour x 10 weeks | ||
| Workshop | 2 hours x 10 weeks | ||
| INTERNAL, CITY WEST (INTENSIVE) | |||
| Seminar | 10 hours x N/A | ||
| Workshop | 20 hours x N/A | ||
| EXTERNAL, CITY WEST, ONLINE | |||
| External | 30 hours x N/A | ||
Note: These components may or may not be scheduled in every study period. Please refer to the timetable for further details.
Assessment
Continuous assessment, Examination, Project
Fees
EFTSL*: 0.125
Commonwealth Supported program (Band 4C)
To determine the fee for this course as part of a Commonwealth Supported program, go to:
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Fee-paying program for domestic and international students
International students and students undertaking this course as part of a postgraduate fee paying program must refer to the relevant program home page to determine the cost for undertaking this course.
Non-award enrolment
Non-award tuition fees are set by the university. To determine the cost of this course, go to:
How to determine the relevant non award tuition fee. (Opens new window)
Not all courses are available on all of the above bases, and students must check to ensure that they are permitted to enrol in a particular course.
* Equivalent Full Time Study Load. Please note: all EFTSL values are published and calculated at ten decimal places. Values are displayed to three decimal places for ease of interpretation.
Course Coordinators
UniSA Business
