Start Date
January
April
June
September

Campus
City West

Duration
0.5 year(s) full-time

Program Code
DCMK

Study as
Full-time or part-time

Fees
$AU 11,700 per 0.5 EFTSL for students enrolled in 2014

Aim

This program provides an introduction to contemporary marketing knowledge.

Content & Structure

The program consists of a total of 18 units and can be completed within 6 months of fulltime study. The program is also available for part time study.

What courses you'll study

Course name Area and cat no. Units Reference  
Divison Core
Marketing Management MARK 5025 4.5
One of the following options:
Marketing Information and Analysis MARK 5064 4.5
Influencing Consumer Behaviour MARK 5032 4.5
Marketing or Business Elective 4.5 Note(s): 1
OR
Marketing Information and Analysis MARK 5064 4.5
Marketing Elective 4.5 Note(s): 1
Marketing or Business Elective 4.5 Note(s): 1
OR
Influencing Consumer Behaviour MARK 5032 4.5
Marketing Elective 4.5 Note(s): 1
Marketing or Business Elective 4.5 Note(s): 1

Program Director